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Grouch is for folks with revolutionary zeal.

We, the Grouchy ones,

are a movement 

a tide that will overturn the world. 

And letโ€™s be real, the world needs changing.

So does coffee.

Too often people have put up with inferior brews -

wasting their lives drinking shitty coffee.

But it doesnโ€™t have to be like that.

Not if you give a f*ck.

If you give a f*ck you change things.

So, for all of you who care about the world

each other

and great coffee.

Stay Grouchy.